‘Hot’ Santa drives the customers wild for Target
2024年11月18日 · We’ve had the ‘hot priest’ in Fleabag and the ‘hot rabbi’ in Netflix’s Nobody Wants This. Now we’ve got a hot Santa in Target’s Christmas ad. Our silver-bearded hero heads out of his luxury pad, all dressed in red. He leaves the reindeers behind as he revs up his sporty red pick-up truck (number plate:
Another lengthy Disney commercial from adam&eveDDB
2024年11月28日 · Two weeks after adam&eveDDB’s four-minute Christmas epic for Disney, the agency’s London and New York offices have teamed up for a three-and-a-half minute celebration of the 60 th anniversary of the song, It’s a Small World.. Written by the Sherman brothers for a Disneyland water ride, we see the song performed in punk, disco and hip hop styles to …
Top duo Brim and Beverley to quit adam&eveDDB
2024年11月28日 · This won't be the Christmas present adam&eveDDB was hoping for but highly-regarded CCO Richard Brim and CSO Martin Beverley have announced they are leaving in February to start their own business (both below, Brim right.) . Brim has garnered every award going in his 11 years as a top creative and then CCO and has
Lloyds goes digital, a timely reminder from Age UK
2024年10月29日 · Venerable UK bank Lloyds, the country's biggest mortgage lender, is embarking on a quest to become "an experience-led, digital first brand, helping empower customers to take financial steps forward." Which will fill some of its more venerable customers with gloom. To which end adam&eveDDB has produced a new instalment in the 'Lloyds …
Etsy enlists the elusive Wally/Waldo for holiday campaign
2024年11月4日 · Creating a character people like is a pretty obvious route for Christmas advertisers to take but not necessarily an easy one (partly 'cos everyone's doing it.) Celebs seem rather thin on the ground this year (although it's early days), characters from literature less so. So in the UK we've had Roald Dahl's BFG for Sainsbury's,
National Lottery plays musical scratch cards at Christmas
2024年11月25日 · Allwyn and VCCP have found a place for the National Lottery among a family’s Christmas traditions, creating a rowdy game of musical Scratchcards around the table as part of a campaign that puts the emphasis on togetherness away from smartphones and other devices. The game idea comes out of customer research about how people play
People’s Postcode Lottery changes tack with Ellie Goulding
2024年10月11日 · New bodies or companies taking over a big enterprise often hit unexpected problems, be they the UK government enmeshed in a series of own goals or stand-in England manager Lee Carsley choosing a fantasy football team against Greece. New lottery operator Allwyn has found much the same, with sales down and little sign that that
New Commercial Arts enlists AI for Vodafone
2024年12月4日 · Here’s a step forward for the dreaded AI, a new Vodafone corporate-style film, running as an ad in the some markets. Courtesy of New Commercial Arts (now owned by Ogilvy) which describes its role as “production partner.”
Waitrose whodunnit: Wonderhood take us closer to the big reveal
2024年11月21日 · The next instalments of the Waitrose "who stole the Red Velvet Bauble Christmas dessert" mystery are being played out on social media, with Line of Duty stars Vicky McClure and Martin Compston weighing in on the case. Agency Wonderhood Makers takes over from Saatchi & Saatchi for this phase. So far, the campaign has done
MAA Ad of the Week: Capital One’s badger from Fold7
2024年10月7日 · In a strong week with another instalment of Nationwide’s Dominic West saga from New Commercial Arts and Mother just about making M&S cool (if communal gardens in Kensington are your thing) it still has to be possibly the world’s first ad starring a badger. ‘No Nasty Surprises’ says the credit card giant (that’s if the APR isn’t) as the winsome creature …