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PMLiVE
12 天
Merck gains rights to Hansoh’s preclinical GLP-1 candidate in deal worth $2bn
Merck & Co – known as MSD outside the US and Canada – will be gaining exclusive global rights to Hansoh Pharma’s preclinical ...
PMLiVE
14 天
The need for a human touch in an AI world
AI is shooting for the moon and the stars but the real benefits come from anchoring it to the human voice Research conducted ...
PMLiVE
8 天
Launching a novel drug treatment in Japan
As the world’s third largest pharmaceutical market, Japan accounted for approximately 6% of the $1.5tn in global ...
PMLiVE
8 天
Pfizer’s Braftovi regimen receives FDA accelerated approval to treat colorectal cancer
Pfizer’s Braftovi (encorafenib) regimen has been granted accelerated approval by the US Food and Drug Administration (FDA) to ...
PMLiVE
12 天
Novo Nordisk invests $1.2bn to establish rare disease production facility in Denmark
Novo Nordisk has announced an investment of 8.5 billion Danish kroner, or approximately $1.2bn, to establish a new rare ...
PMLiVE
14 天
AMICULUM supports Lung Cancer Europe’s ‘Get Checked!’ campaign for Lung Cancer ...
In September 2024, AMICULUM partnered with Lung Cancer Europe (LuCE), a non-profit organization dedicated to raising ...
PMLiVE
13 天
Is omnichannel right for rare diseases?
In theory, the principles of omnichannel – personalised content through the right channels to maximise customer experience – ...
PMLiVE
14 天
Cuttsy+Cuttsy achieves Platinum accreditation from Investors in People
Cuttsy+Cuttsy is proud to have achieved a Platinum accreditation from Investors in People, placing them among the top 2% of ...
PMLiVE
12 天
Communicating AI in healthcare: a guide for effective strategy
And here lies the challenge for communicators: how do we effectively communicate an organisation’s approach to AI in a way ...
PMLiVE
12 天
Big hats, no cattle
Big hats, no cattle When different people see the same thing differently, it’s often because they’re looking at different ...
PMLiVE
14 天
Best practices in linguistic validation of clinical outcomes assessments
At first glance, translating clinical outcome assessments (COAs) from their original language (most commonly English) to ...
PMLiVE
9 天
Optimize your Medical Education Strategy: Insights from Wiley’s 2024 HCPs’ Information ...
Is your medical education strategy reaching the right HCPs in the formats they prefer? Discover actionable insights to ...
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