Imagine you're designing a new app, website, or product and want to know how users feel about it. You could ask them, but how do you turn those feelings into actionable insights? That's where rating ...

We can all become stuck when we need to think divergently and come up with lots of new and fresh ideas. Maybe you know your area so well that it’s hard to see it from a new perspective, or maybe ...

Micro-interactions are small but crucial elements that enhance user experience (UX). They offer intuitive cues and turn routine tasks into enjoyable moments. Learn about their significance in modern ...

Design thinking is a methodology which provides a solution-based approach to solving problems. It’s extremely useful when used to tackle complex problems that are ill-defined or unknown—because it ...

UX resumes, or user experience resumes, are specialized resumes tailored for professionals in the field of user experience (UX) design. They are concise overviews in which designers summarize their ...

Market orientation is the business’s philosophy on how to discover customers’ needs and then act on those particular needs through the product mix. For example, if your business’s philosophy is about ...

Web design refers to the design of websites. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing ...

Visual hierarchy is the principle of arranging elements to show their order of importance. Designers structure visual characteristics—e.g., menu icons—so users can understand information easily. By ...

It’s important to know the terminology of service design so we can fully understand what it is, and so we are able to talk about it in an effective way. Here we’ll hear from different service ...

Web forms act as essential bridges between users and services, and what they do is enable interactions like registrations, feedback, and orders. Their design can help you engage and retain visitors.

UX roles describe the various parts designers play in the design process. They range from generalist roles—e.g., UX designers and product designers—to specialist ones such as visual designers and UX ...

You might see the "UX/UI designer" job title and think UX and UI are interchangeable. There’s overlap, for sure, but in spite of all the things that do carry over between the UX and UI spheres, the ...