Google’s release of the 2024 top trending searches offers a data-driven glimpse into consumer behavior, highlighting the ...
We're Carat, the #1 Global Media Network. Present in 100 countries delivering marketing strategies. Explore our services, ...
We pioneer in media to build modern businesses, by getting brands closer to the people that matter.
We always put the biggest challenges at the heart of how we design partnerships. We innovate to drive immediate performance and long-term transformation. The brands with the best experience win. We ...
Fiona has 20+ years of experience working with global brands. She manages Carat’s global client and network development function out of London to accelerate product development and ways of working ...
Media is playing a growing role in our lives, fast becoming 100% addressable, 100% shoppable, and 100% accountable. At dentsu, we call this the algorithmic era of media. A better supply chain starts ...
Earlier this month, dentsu took home the Generative AI Innovation award at the Microsoft Advertising Partner Awards in New York City. From collaborative workshops, to pilots, to product feedback ...
At Carat, alongside our peers at iProspect and dentsu X, we estimate that an overwhelming majority of ad spend will be algorithm-driven as soon as 2027. Brands looking to thrive in this algorithmic ...