Coca-Cola is entering the premium milk market with its rollout of Fairlife milk. The milk brand is said to have more protein, more minerals, and less sugar in it. Fairlife is in a few test markets ...
Premium milk brand Fairlife is tapping into The Onion?s satirical comedic theme in an attempt to market directly to teens for a soon-to-be-launched chocolate milk brand with a social media-fueled ...
It's a wide, wild world of milk out there. One lesser-known variety is ultra-filtered milk. Fairlife is one of the biggest brands known for selling ultra-filtered dairy products, and you can find ...
Coca-Cola is launching a new kind of milk nationwide that the company says will "rain money." The product is called Fairlife and it will sell for twice the price of regular milk when it hits store ...
but that wasn’t the case for the Fairlife product. The texture of the protein shake was smooth and slightly thicker than milk. It had a more viscous texture that led to a nice mouthfeel.
Fairlife, which was launched in 2012 and became a wholly owned subsidiary of Coca-Cola in 2020, said recently it has nearly 200 employees in Chicago. The ultra-filtered milk and protein shake ...